As a company constantly trying to get as much exposure as possible online, it is pivotal that you remain updated with every tweak Google makes to its search engine. Google is the starting point of the vast majority of Internet users out there. The way in which users interact with the search engine has remained pretty constant over the past decade or so, but the way Google connects users to results has been due to algorithm changes. The Google algorithm is what connects users to certain search results and they are it again with their latest update, this time targeting the mobile arena.
DETROIT, MI, February 19, 2014 — Peter Vazquez, CEO of Brand Echo Media Solutions, was elected to join to the Board of Directors at the Michigan Hispanic Chamber of Commerce (MHCC). “The appointment of Peter Vazquez to the Board of Directors shows the diversity and growth of our organization. The Board continues to find new ways to incorporate new leadership into the membership and expand the depth and breadth of the organization,” says Gary Gonzalez, Chairman, Michigan Hispanic Chamber of Commerce. “The new board members represent a variety of corporate industries and each brings with them a unique and strategic vision of the future for the Chamber.” Read More
After 2 years of its launch and the company’s shares reaching over $1,000 for the first time in recent weeks, many companies are spearheading the use of Google Plus for business to expand their marketing footprint. As a business owner and manager, it is time to re-evaluate your SEO strategy and pay special attention to your Google Plus presence. This giant social media network has more than 500 million users, more than one million business pages, and can add a 10-15% increase in referral traffic, besides boosting your keywords rankings. Read More
Launching a business at any time can be a daunting task, not to mention during today’s economic climate. Fortunately for local entrepreneurs, Detroit is home to many initiatives designed to foster business growth and opportunity. These organizations can help you connect with these initiatives and the business resources you need to help your business succeed.
MTZ Global’s Greg Martinez explains the importance of having an ongoing and aggressive marketing campaign. He also goes into detail about the importance of utilizing various organizations in order to network and to increase brand awareness. Greg also points out the value of having a company such as Brand Echo work in tandem with his own company, increasing search engine results and customer awareness. Read More